Holistic Retail Design: Reshaping Shopping for the Digital Era

About this product

This publication explores the intersection of physical spaces and digital experiences in modern commercial environments. Featuring a circular, layered cover design, it presents a conceptual framework for integrating technology and strategy into storefronts. It serves as a resource for professionals looking to adapt traditional environments for contemporary consumer behaviors.

• · Co-authored by Philipp Teufel and Rainer Zimmermann
• · Focuses on the transformation of shopping experiences
• · Integrates concepts of technology, market strategy, and design
• · Published by Frame